Give Your Baits the Upper Hand

Our Premium scent marinades are designed to help soft plastic baits perform when the fish won’t commit.

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Top Performing Scents

Start with the scents anglers trust most to get more bites in tough conditions.

When the Bite Gets Tough, Scents Are The Edge That Keeps Rods Bending

Our specialty formulated recipes are made for GAMEFISH like bass, walleye and most all species of panfish. Fish detect a food source as our scents flow through the olfactory glands, triggering “bite response” strikes! They also hold onto your bait longer for positive hook-sets.

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Fishing Scents are just as important as sharp hooks! Without them, your catch rate decreases.

Why Upper Hand Scents Work

More Bites. Better Hookups.

Masks unwanted plastisol and human odors

Adds proven fish-attracting scent profiles

Helps bass hold on longer for solid hooksets

Designed specifically for soft plastic baits

Stop Missing Strikes

Give your baits the advantage they need to perform when it matters most.

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